What industry analysts underestimated is the speed of transformation. Beginning with initial pilots, we've witnessed rapid growth throughout emerging industry.

The consequences for enterprises are profound. Companies that adopt these approaches early are positioned to competitive advantages.

What's happening now is just the beginning. The real transformation will come when these technologies become invisible to users.

Over the last 18 months, market leaders adapted significantly driven by competitive pressure. These changes reflects the importance of remaining relevant in a rapidly evolving competitive arena.

Key Points

• Emerging standards are changing how companies handle data privacy.
• The sophistication of advanced technologies demands new skills across technology organizations.
• Competitive advantage is less driven by particular platforms and increasingly depends on organizational culture.